At Pahari Goat 1.0 & 2.0 in Dharamshala, we brought sneaker culture to the forefront with GOAT KICKS. A dedicated space honoring the passion and style of youth sneakerheads. Sneaker collecting is more than a trend, it’s a powerful form of self-expression and identity that resonates deeply with the youth.

In collaboration with Buy Your Own Kicks (BYO Kick)  aka  On Feet Studio, GOAT KICKS featured an exclusive sneaker raffle, giving festival attendees a chance to win premium sneakers. This activation attracted sneaker enthusiasts and curious visitors, creating excitement and engagement around urban streetwear culture.

Adding to the experience, we partnered with local sneaker communities What Are Those? and SnkrsAndIcecream, who facilitated sneaker sales, trades, and exchanges onsite. This marketplace brought a vibrant social dimension to the festival, 

GOAT KICKS offered more than just sneakers, it was a cultural fusion that energized the festival atmosphere, fostered community connections, and highlighted the evolving sneaker culture among Himalayan youth.